Thomas's Cycle Revolution have been selling and servicing bicycles since 1981. We now have four stores in the region, including the Specialized Concept Store in Chelmsford, Cycle Revolution (for our more comprehensive service offerings) in Ipswich and Colchester and our high end store, Cycle Evolution also in Colchester.

As a family store we are proud of our reputation, and are proud to be the area's first choice when it comes to quality cycling products. We have the experience, brands and the enthusiasm to offer all of our customers excellent service and value.

In addition to stocking all the best bike brands, including Giant, Liv, Specialized, Trek, Cube, Focus, Cervelo, Whyte and HaiBike, we also offer a full workshop, Body Geometry Bike Fit, custom build, and a regular calendar of free rides in the area.

Our workshop technicians are Cytech qualified and equipped to service any make and model of cycle, using only quality replacement components. We are able to fully customise your new cycle to suit your requirements, build custom wheels and bikes to order and tune all hydraulic brakes and suspension systems in house.

Cycle Revolution is very much at the heart of the cycling community in East Anglia. We support many of the areas cycling clubs, charities, racing events and sponsor Velo Club Revolution which is well worth joining for new and experienced riders.

Visit us in store, buy online or use our free Click & Collect service – we look forward to seeing you.


1 Peartree Business CentreColchester Essex CO3 0JN

Giant Brand Store – Norwich

   Words by Paul Thomas

   on 24/07/2017 11:16:33

Brand New For August 2017 – One of the Biggest Bike Stores in the Country



We have set our sites high, very high.

Tues 1st Aug saw the opening of our newest store in Norwich!

Situated on Hall Road on the southern side of Norwich, this former car showroom is easy to get to and has 14 parking space’s.

We looked to see what was possible within the bike industry and wanted to create the best bike shop in the whole of Europe and the world. This is the ideology the Giant Brand Store Norwich was born out of.

This is officially East of England’s largest store at 8500 SQ/FT , showcasing the very best from Giant! This includes the biggest Liv Women's area for bikes and accessories in the country, making it the go to place for the ever growing female cycle fan.

This store was built on experience and dedication. When you come and see us, you'll realise why we are so successful at what we do. We do this because we love it, we give our advice based on real world experience, which has been gained over a lifetime. If you want to see what cycling has to offer for you, or where you can take it next, Giant Norwich is the place to come.


Brands in Store:

Giant,  Endura,  Kask, Tifosi, Shimano, Sram and many more…





Our state of the art workshop will service any make and model of bicycle to the highest possible standard. Encompassing by far our largest workshop and storage facilities, and with our newest master mechanic we’ve the ability to repair any type of bicycle.

All our mechanics are CyTech qualified, so you can rest easy that your pride and joy is in good hands. From a wheel true to a major overhaul or frameset build up, we do it all and will have you riding again as soon as possible.




Main Services offered:

Bronze Service - £40 – Getting your bike back to where it should be

Silver Service - £60 – Keeping the drive chain smooth and the wheels true + Bronze

Gold Service - £90 – That extra step to a fully serviced bike + Silver

Platinum Service - £150 – The full work over, to frame and back with fresh cables and brake pads + Free additional labour + Gold

Contact the store for more details


‘Why come to us?’

Power fit:

Giant PowerFit powered by Wattbike is a unique bike fitting system - using the scientific accuracy, authentic ride feel and custom technique of Wattbike to ensure your bike-fit is optimised for power, speed, comfort and control.

A professional bike-fit takes your riding to a whole new level - improving fun, reducing the risk of injury and increasing performance.

PowerFit is the only bike-fit system that uses WattBike's proprietary polar view technology - with accurate power measurement of the entire pedal stroke of both your left and right leg, to improve pedalling technique, balance, efficiency and power through the perfect fit.

Biggest Liv Area in the country:

If your a female cyclist you may sometimes feel like you are in a male dominated sport, however Giant Norwich know that you are just as important and have dedicated a giant section of the showroom just for you.

Wahoo Spin Studio:

Later in the year we plan to introduce a Wahoo spinning suite, which will be open into the evenings. We are here for you, so you can get the most out of riding your bike!



Happy passionate staff means you will get an amazing experience, translating into a lot more people getting out there and riding bikes.

Our team has a giant range of experience; some have been riding all their lives and have tried every discipline, some have been hooked into the sport for only the most recent of years and others just ride for the pure enjoyment. We have hand selected people who know what they are talking about so they will never give you bad advice; they care about getting more people fit and healthy and want to help them discover for themselves, why cycling is such a great sport.

The advice of our team is free and no question is to silly, they are all there to help.


Giant Store Norwich Opening times:

Monday: 9:00am – 6:00pm

Tuesday: 9:00am – 6:00pm

Wednesday: 9:00am – 6:00pm

Thursday: 9:00am – 6:00pm

Friday 9:00am – 6:00pm

Saturday: 9:00am – 6:00pm

Sunday: 10:00am – 4:00pm



Telephone: 01603 931825





Unit 51, Hall Road, Norwich






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